EU textile DPP: what is it and how should brands prepare?

The EU Digital Product Passport (DPP) is a digital record linked to a product via a unique identifier (often a QR code or similar). The idea is to make key product information structured and accessible across the product’s lifecycle—materials, origin, care, and compliance-related details.

Even before every field is finalized for each textile category, the best preparation is building a stable product data pack during development. Start with what you already control in tech packs and BOMs:

• 1.Component-level BOM (shell/lining/insulation/trims)
• 2.Fiber composition and material specs per component
• 3.Supplier traceability basics (vendor IDs, origin info where required)
• 4.Care instructions and repair/replaceable trims strategy
• 5.Compliance documents you already request (when applicable)